Monday, March 17, 2008

Japan Culture + Hyper Culture Part II: Asimo

Meet the future: Assimo is a humanoid robot built by engineers at Honda. He can run, walk up and down stairs, play soccer, and oh can he dance. With hundreds of onboard sensors, Assimo can balance just like us. Standing about four feet tall and speaking in a child’s voice, Assimo was the undisputed crowd favorite at the exhibition.

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Future applications are mind-boggling. One Honda spokesperson discussed Assimo's possible role as an in-house helper for seniors. With an aging population that is not only outpacing the birthrate in Japan, but also representing the largest market with the highest expendable income, it seems the cards are in line for Honda. I have a feeling we will be seeing a whole fleet of Assimos engaged in marketing campaigns soon, which leads me to ponder, are robots the street teams of the future?

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