Monday, August 11, 2008

Adidas Goes Big for UEFA EURO 2008

Adidas pulled out all the stops for its promotion of UEFA EURO 2008, building a 108-foot, 7 ton replica of a huddle featuring all of Europe's top soccer players. The epic monument can be found in the grand hall of Zurich's train station.

On top of offering an amazing visual display, the monument also comes to life twice a day during rush hour when commuters and visitors can hear the players cheering each other on in their respective languages. Take a 360 degree tour here and check out the video below:

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